Blog E-goi

New KPIs, honest estimates and conversion-driven decisions

After accepting that opens and clicks are no longer pure signals of human behavior, a common reaction emerges: widespread distrust of metrics. This reaction is understandable, but misguided….

What is E-goi? »

E-goi is a company specialized in Omni-Channel Marketing Automation (Email Marketing, SMS, SmartSMS, IVR, Push app, Push Browser, Offline Intelligence via Wi Fi & Bluetooth, Loyalty).


Ebooks, Video Tutorials »

Everything you need to know to become a successful free marketer in one place

Practical Guide: Benchmarking in Google Analytics 4

Discover how benchmarking in Google Analytics 4 can give your business a unique competitive advantag…

8 powerful real estate marketing actions to put into practice

Check out the main actions you should take to increase your property sales or rentals!…

FOMO Strategies in E-commerce: A Guide to Sell More

Discover how to apply FOMO strategies to create urgency and exclusivity in e-commerce, boost convers…

The Complete Guide to Filtering AI Traffic in Google Analytics 4

This article demonstrates, in a practical way, how to filter traffic from AI tools such as ChatGPT a…

Generative Engine Optimization: Master AI-powered searches

Discover how Generative Engine Optimization is revolutionizing SEO strategies for AI and position yo…

7 Signs of Overspending on PPC Campaigns

Find out if you are overspending on your PPC campaigns and learn effective strategies to optimize yo…

Ebook

Ecommerce Usability:
How to structure your Ecommerce?

Upselling and Cross-Selling Strategies: PPC and Automation Tips

Este artigo explora como integrar estratégias de upselling e cross-selling com campanhas de PPC e au…

Email Marketing Checklist: 9 Essential Questions

Need to send an email? In this article, you’ll discover 9 essential questions to ask before sending …

From clicks to customers: Paid campaigns and automation

Discover how to integrate paid campaigns and marketing automation to turn clicks into loyal customer…

CRM: The Difference Between Having a Formula 1 and Knowing How to Drive It

Practicing CRM is more than just having a tool. Discover the essential difference between these two …

Free AI tool to create vector images: Practical Guide

This article demonstrates, in a practical way, the personal experience of using a free AI tool to cr…

Detailing the new email sender guidelines for Google (and others)

Google’s new guidelines for email senders require enhanced authentication, easy unsubscription metho…